We develop and democratise
the foundational technologies that enable
context-aware physical spaces.
Context-aware physical spaces?
Transforming ambient data into hyperlocal context
Since the emergence of de facto global standards for radio-identification in 2014, we pioneered the transformation of the ambient data already present in physical spaces into hyperlocal context: a digital snapshot of who/what is where/how.
Context-aware physical spaces make sense of who/what is where/how—for whatever matters to us.
Open architecture
An open architecture ensures that the heterogeneous technologies and interests found in any context-aware physical space are accommodated.
Open source
Our commitment to developing open source technologies enshrines the freedoms necessary to make any physical space context-aware.
The reel, our namesake technology innovation, solves what began as a hard problem.
Art & Technology
We foster technoethics through artistic collaborations.
Science & Research
We chose to publish—not to patent—our technology.
